January 12, 2025 1 min read

One of our dearest friends, who stood by us and helped build this company in its early days, has recently lost her home in the devastating LA wildfires. She’s not just a friend but a vital part of this journey, and now she needs our help. If you've been rockin' with the brand for some time you may recognize her, always putting work and making sure things are smooth behind the scenes.

Chulen, always with the smiles and good vibes!

Chulen and her wife in front of whats left  of their house they bought and built together... ttruly heart breaking and devastating...

We've created a special line of shirts and items, with ALL proceeds going directly to support her recovery and rebuilding efforts and others directly affected by the LA fires.

 Every purchase makes a difference.

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We also have pallets and pallets of clothes being donated as well to those affected. If you feel you can distribute boxes of clothes to those in need, feel free to reach out via social media and or email RP@livefitapparel.com

All other proceeds will go to LAFD as they will dispatch and allocate resources as needed.

Thank you for being part of this journey, and for opening your hearts during this difficult time.

If you can also donate directly here through her GoFundMe: 

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