LVFT

Had the privilege of working with published model Maiya Johnson Aka Crossmaiheart. We couldn't of asked for a model who meshed so well with our LIVE FIT. lifestyle w/ streetwear roots. Maiya does embody the LVFT lifestyle crossing over from fitness modeling to lifestyle published modeling. Here we shot some flicks of our new ATHLETICS baseball jersey...

The HONOR design dropping Thursday 9pm PST for Black Friday. This design will be coming in a few color ways in our heavy oversized tee and will also come in a cozy soft and unique vintage mineral washed hoodie.